World Relief
BRAND STRATEGY | CONTENT STRATEGY | PRODUCTION
To increase audience size and drive private revenue for World Relief—a global humanitarian organization working in over a dozen countries—I developed a multi-channel brand strategy and led the production of digital content, including videos, organic and paid social media, and blog posts.
Organization: World Relief | Role: Brand Strategy Manager
For the Women (feat. Amena Brown)
Creative Directors: Kelly Dolan and Cassidy Stratton, Agency: Advocate Creative
7 Things You Should Know about Refugees (eBook)
Lead Writer and Editor: Kelly Dolan
World Refugee Day: Al’s Story
Agency: Advocate Creative, Creative Director: Kelly Dolan
ZERO SOCIAL MEDIA CAMPAIGN (2017)
Writers: Megan Ashley, Kelly Dolan, Christina Klinepeter, Cassidy Stratton